Email Marketing Manager

📌 Role: Argentina Email Marketing Manager🌎 Location: Argentina – Remote💼 Contract Type: Part Time to Full Time📊 Level: Experienced📋 General DescriptionAs an Email Marketing Manager at CrucialPoint, you will develop, implement, and optimize email marketing strategies to drive engagement, conversion, and customer retention for ecommerce clients, with a strong focus on Klaviyo.📋 Key Responsibilities• Develop and execute email marketing and retention strategies using Klaviyo.• Optimize automated flows, signup forms, segmentation, and content calendars.• Collaborate with clients and Client Success Managers and serve as a primary client contact.• Manage Klaviyo setups, integrations, and account infrastructure.• Conduct technical audits covering deliverability, responsive design, dynamic tagging, and personalization.• Analyze lifecycle and email performance metrics and identify revenue opportunities.• Generate reports and provide data-driven recommendations to improve ROI.• Perform QA on campaigns and automated flows.• Collaborate with account management, copywriting, design, and implementation teams.• Stay current with retention marketing trends, Klaviyo updates, and regulations including GDPR, CAN-SPAM, and CASL.🎯 Requirements• B2C experience, particularly with enterprise ecommerce businesses.• Minimum 3 years of experience managing or heavily supporting Email Retention Marketing programs for B2C ecommerce brands.• Expert-level proficiency in Klaviyo, including predictive analytics, custom flow logic, complex segmentation, and SMS integration.• Knowledge of HTML/CSS and basic coding principles for email customization.• Familiarity with CRM, CDPs, ecommerce platforms, and Google Analytics.• Strong analytical, communication, organizational, and client relationship skills.• Previous experience with larger brands as a retention marketing manager is preferred.• Ability to manage multiple projects and work independently in a remote environment.🏖️ Benefits• Flexible scheduling.• Competitive salary / rate.• Room for growth.• Collaborative and supportive work environment.📩 How to Apply: Submit your resume and complete the short application form. Only candidates who complete the form will be considered.