Brand Developer
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Brand Developer
FAVIO - Bridgetown,
Type: Tiempo completo
Tags: sys admin infosec education technical
Overview: Our client is a well-established manufacturer based in the Caribbean. Due to continued growth, they are seeking a Brand Developer to support the development and execution of regional sales and marketing initiatives, strengthen distributor partnerships, and drive brand growth across multiple markets.
Duties & Responsibilities:
- Build and maintain strong working relationships with distributors, service providers, and key stakeholders across the Caribbean.
- Collaborate with distributors to develop and execute sales and marketing strategies that strengthen brand positioning and drive business growth.
- Assist with the preparation, implementation, and monitoring of annual sales and marketing budgets.
- Develop marketing plans, promotional campaigns, and advertising initiatives while ensuring effective use of marketing budgets.
- Monitor distributor sales performance, inventory levels, and product availability to identify trends, forecast demand, and recommend corrective actions.
- Analyze sales, inventory, and market data and prepare regular reports, forecasts, and performance reviews for management and distribution partners.
- Conduct market visits to evaluate merchandising standards, product visibility, pricing, promotional activities, and competitor performance.
- Gather market intelligence by engaging retailers, wholesalers, distributors, and consumers to identify opportunities and improve brand performance.
- Coordinate with distributors to ensure timely processing of purchase orders, shipments, and inventory replenishment.
- Support the planning and execution of trade promotions, product launches, and brand-building activities across multiple Caribbean markets.
- Maintain consistent brand standards across retail locations and advertising channels, including traditional and digital media.
- Train and support distributor sales and merchandising teams by delivering product knowledge sessions and sales presentations.
- Assist in identifying, developing, and commercializing new products to complement the existing product portfolio.
- Coordinate and participate in quantitative and qualitative market research, customer satisfaction surveys, and other research initiatives.
- Prepare detailed reports following market visits, promotional activities, and research projects, including recommendations for continuous improvement.
- Collaborate with internal teams to resolve distributor concerns and ensure high levels of customer satisfaction.
- Perform other related duties as assigned by management.
- Bachelor's degree in Marketing, Business Administration, Management Studies, or a related field.
- Minimum of two (2) years' experience in the consumer packaged goods (CPG/FMCG) industry preferred.
- Experience in consumer marketing is an asset.
- Strong communication, presentation, and interpersonal skills.
- Excellent analytical, organizational, and problem-solving abilities.
- Ability to manage multiple projects and work independently.
- Creative, results-driven, and detail-oriented.
- Strong numerical and reporting skills.
- Proficient in Microsoft Office, Microsoft Dynamics, WordPress, and online collaboration tools.
- Willingness to travel extensively throughout the Caribbean when required.
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Source: RemoteOK | Main Category: Other