Deinsa Global

Project Manager / Social Media and Algorithmic Strategy Lead

Deinsa Global · Chile
Tiempo completo Marketing Hoy
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Location: 100% Remote | Open to Elite Talent Across ALL OF LATIN AMERICA | Schedule: Monday – Friday | 7:00 AM – 5:00 PM EST (US Eastern Time) | Program Structure: 3-Month Strategic Fellowship – Compensation activates in Month 3 | Employment Type: Strategic Sprint (Months 1-2) → Paid Transition (Month 3) → Direct Full-Time Hire PathwayTHE OPPORTUNITYWe are recruiting a select group of 3 - 5 Project Managers to develop and implement social media strategies and data-driven frameworks for the US financial services industry. This is an invitation-only opportunity for professionals who can lead projects, build scalable systems, and improve customer engagement. This is a high-intensity, 3-month project focused on building scalable strategies that strengthen consumer trust and engagement. You will use AI-powered analytics, predictive insights, and platform-specific tools to help leading US financial brands reach and engage their highest-value audiences. You will operate at the intersection of data science, behavioral economics, and digital innovation. Working directly with our Miami-based executive leadership, you will bridge world-class LATAM talent with the most sophisticated, regulated, and competitive market on the planet. This is your launchpad to a permanent executive seat — transforming an entire sector while accelerating your career trajectory.KEY RESPONSIBILITIESStrategic Architecture & Digital Innovation - Develop and execute social media strategies for US financial consumers, tailored to different generations, investment profiles, and behavioral patterns.Use platform algorithms across Meta, LinkedIn, TikTok, and X to build predictive distribution models that maximize organic reach, engagement velocity, and conversion efficiency.Embed generative AI and machine learning tools to conduct real-time analysis, predict churn, and dynamically adapt creative assets for hyper-personalization.Scan the digital horizon for emerging platforms and algorithmic shifts to ensure first-mover advantage in an increasingly crowded financial landscape.Agile Project Execution & Performance Optimization - Own the full project lifecycle—from strategic conceptualization and cross-functional planification to execution, monitoring, and rigorous post-project analysis.Design and manage executive-level performance dashboards that translate complex attribution data into compelling narratives around ROI, Customer Acquisition Cost (CAC), Lifetime Value (LTV), and share of voice.Lead sophisticated A/B testing and multivariate experiments to refine ad creatives, messaging architecture, targeting parameters, and consumer journey touchpoints.Use agile methodologies to accelerate delivery timelines while maintaining high strategic standards.CONSUMER INTELLIGENCE & MARKET PENETRATION STRATEGY - Conduct deep, ethnographic-style research on US consumers to identify financial literacy gaps, trust drivers, generational wealth habits, and digital consumption patterns.Execute competitive intelligence against Tier-1 US banks, neobanks, and fintech disruptors to identify white-space opportunities and defensible strategic moats.Architect sophisticated buyer personas and omnichannel journey maps that resonate with the cultural, regulatory, and fiscal nuances of the American market.Cross-Border Leadership & Executive Collaboration - Partner directly with Miami-based C-suite executives and US market strategists to align digital initiatives with overarching corporate growth objectives.Synthesize complex data and strategic insights into compelling, board-ready presentations that drive high-stakes executive decision-making.Mentor and coordinate multidisciplinary pods (creative, data engineering, and technology) to ensure flawless, unified delivery across all workstreams.WHAT YOU BRING TO THE TABLENon-Negotiable EssentialsFull-Time Virtual Availability: Monday to Friday, 7:00 AM – 5:00 PM EST (strict alignment with US business hours).100% BILINGUAL PROFICIENCY (English & Spanish): You must demonstrate native or near-native fluency in both languages (C2). You must be able to deliver high-level presentations to US stakeholders in English and lead strategic discussions in Spanish. Professional fluency in both languages is a must-have.Education: Senior-year student or recent graduate from a leading regional university in Business Administration, Marketing, Data Science, Finance, Economics, Industrial Engineering, or Strategic Management.Digital & Tech Mastery: Advanced proficiency in the modern digital stack—Google Workspace, Microsoft 365, Tableau/Power BI, social media management platforms (Sprout Social, Hootsuite), and AI productivity tools (ChatGPT, Claude, Midjourney).Analytical Skills: Ability to turn complex data into clear insights and practical recommendations for senior stakeholders. Distill terabytes of data into clear, persuasive, and actionable...

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